Sr. Director, Marketing - RX Parasiticides

Sr. Director, Marketing – RX Parasiticides As a key leader within the marketing team, you will lead, develop, and drive all aspects of our brands for the RX Parasiticides category.
Responsibilities Business Ownership: Enables delivery of Elanco P&L for Pet Health and manages budget for RX PARASITICIDES portfolio; identifies and tracks health and performance KPIs for the assigned portfolio; ensures commercial readiness by overseeing the development and execution of plans with brand teams; steers growth initiatives; ensures accuracy of forecasts.
Strategy Development: Leads development of strategic plans for the assigned portfolio; creates portfolio strategy for the product group to maximize brand potential, including lifecycle management; leads development of brand plans; collaborates with Pet Health Innovation (US and Global) and R&D to identify opportunities for exponential expansion; exhibits entrepreneurial spirit and willingness to execute.
Brand Messaging and Activation: Defines and updates positioning in collaboration with cross‑functional partners; works with vet sales, retail, digital transformation, and agencies to develop integrated marketing campaigns for focus and select defend brands.
Insights and Analytics: Applies insights expertise—understands the research needed and works with the Insights COE to action research projects; excels at interpreting research and reports and making strategic and tactical recommendations.
Managerial: Leverages team diversity to strengthen performance; drives team engagement, provides career growth opportunities, offers constant feedback, and equips the team for long‑term professional growth.
Qualifications Minimum Qualifications:
Bachelor’s Degree or equivalent level of experience.
Minimum of 7 years of experience in marketing or business management.
Strategic brand planning and P&L management skills.
Preferred Qualifications:
Entrepreneurial spirit with creativity to identify unique opportunities and willingness to execute.
Expertise in actioning research projects and interpreting data to drive business results.
Proven ability to lead complex product expansion initiatives and manage product lifecycles.
Strong analytical skills with proficiency in reading and interpreting complex performance reports.
Experience collaborating across functions including Innovation, R&D, and Digital Transformation.
Additional Information Travel: 15%
Location: Indianapolis, IN – Hybrid Work Environment
EEO Statement Elanco is an Equal Employment Opportunity/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

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