Company Overview
TEGNA Inc. helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news.
Position Summary
We are looking for an Account Executive at WHAS-TV, a TEGNA‑owned ABC affiliate in Louisville, KY. As an Account Executive you will be responsible for achieving or exceeding individual sales goals across all TEGNA marketing solutions from linear TV to digital, including OTT with Premion.
Responsibilities
Consistently prospect for new revenue opportunities using client and category insights.
Upsell current clients by engaging them in the full product line of WHAS-TV offerings.
Create custom, solutions‑driven campaigns that meet client needs across multiple media platforms including broadcast, digital, and streaming (OTT).
Seek opportunities to expand relationships with key clients by taking an active role in understanding their business needs and competitive landscape.
Establish strong relationships with internal team members by providing the Account Management team with clear and concise direction for the successful execution of campaigns.
Partner with your Account Manager to provide exceptional customer service and contract fulfillment.
Strategically utilize Matrix and station CRM to manage day‑to‑day activity, pipeline, and forecasts.
Positively and professionally represent the media group to the community at events and surrounding businesses.
Requirements
2 to 3 years of account engagement in a professional, fast‑paced media sales environment.
Proven track record of successfully achieving or exceeding sales goals and developing new business opportunities.
Established knowledge of marketing solutions including broadcasting and digital advertising (audio and interactive).
Perpetual learner, eager to continuously expand your knowledge.
Prior working experience using Microsoft Office Suite and CRM (Client Relationship Management) systems.
Excellent written and verbal communication abilities to proactively communicate with clients, co‑workers, and vendors, and to write/edit compelling proposals.
Creative mind to put together unique campaigns focused on solving client needs with the ability to work effectively as part of a team.
Proven effective problem solver with ability to quickly adapt to changing and competing priorities while meeting deadlines.
Strong business acumen, attention to detail, accuracy, organization, and time‑management skills.
Self‑motivation and a strong work ethic are essential attributes to be successful.
Benefits
TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families.
Two medical plan options for full and part‑time employees through Blue Cross Blue Shield of Texas, plus dental and eye care coverage.
Fertility, surrogacy and adoption assistance.
Disability and life insurance.
Two 401(k) plan options with 100% match on the first 4% of pay.
Nine free virtual doctor appointments through Teladoc and 12 free annual therapy sessions with Spring Health.
Generous Paid Time Off (PTO) benefit and nine paid holidays per year.
Equal Opportunity
TEGNA Inc. is a proud equal opportunity employer. We value and consider applications from all qualified candidates without regard to race, color, religion, national origin, sex, gender identity or expression, age, marital status, disability, or any other basis protected by federal, state or local law. TEGNA will reasonably accommodate qualified individuals with disabilities in accordance with applicable law.
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- Job type:
- Contract