Head of Marketing & Growth

Head of Marketing & Growth
Location: New York, NY

We are looking for a Head of Marketing & Growth who combines strategic vision with a hands‑on execution mindset. This is someone capable of defining the company's long‑term growth strategy while also having the technical expertise, agility, and drive to independently execute and operate from day one.

Responsibilities

Define and build the company's overall marketing and growth strategy from the ground up.

Own and lead the end-to-end lead generation and user acquisition strategy.

Manage and continuously optimize digital channels, paid media campaigns, organic growth initiatives, content marketing, and strategic partnerships.

Oversee the marketing budget with a strong focus on ROI, continuously tracking KPIs and performance metrics to drive data‑informed decisions.

Collaborate closely with the Product team to shape the product roadmap, optimize the customer journey, and improve conversion rates.

Develop compelling content and a strategic messaging ecosystem that positions the brand as a trusted authority in the market.

Build, lead, and mentor the marketing team as the organization scales.

Identify new growth opportunities, expansion initiatives, and market opportunities for the business.

Requirements

You understand what it means to join a founding team. You thrive in fast‑paced environments, embrace autonomy, and are motivated by the opportunity to build processes from scratch rather than rely on existing structures.

You have hands‑on experience setting up and managing campaigns, analyzing funnels, optimizing conversion rates (CRO), and writing high‑performing marketing copy. You're not an agency manager—you are the person who knows how to execute.

You think in terms of CAC, LTV, conversion rates, and growth metrics—not likes, impressions, or vanity metrics.

Strong ability to collaborate directly with founders and product teams, translating technical insights into clear and actionable business strategies.

What We Offer

Direct impact on the business as a key member of the founding team.

The opportunity to build and scale the marketing function from the ground up.

A dynamic, entrepreneurial environment with minimal bureaucracy.

A high‑trust, results‑oriented culture focused on ownership, accountability, and execution.

Competitive compensation package, including meaningful long‑term growth opportunities.

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