Job Description
We are hiring a senior Head of Marketing for our global Cybersecurity Business Unit, a high-impact leadership role focused on driving pipeline growth, demand generation, and brand positioning at scale. The role reports jointly into the global marketing organization and the cybersecurity business leadership, and requires a commercially driven leader who can operate effectively in a complex, global matrix environment while influencing senior stakeholders.
We are specifically targeting candidates with 15+ years of marketing leadership experience, including proven cybersecurity marketing expertise (non-negotiable) and clear ownership of performance marketing, pipeline contribution, and revenue impact. The ideal profile combines strong brand-building capabilities with demand generation excellence, is fluent in applying AI in modern marketing, and holds an MBA in Marketing (strongly preferred/required). Experience within global system integrators, consulting firms, or cybersecurity organizations is highly relevant.
From a screening perspective, prioritize candidates who can demonstrate measurable business outcomes (pipeline, conversion, ROI), experience leading global campaigns and go-to-market programs, and the ability to position complex cybersecurity offerings clearly for enterprise buyers. Avoid candidates with purely communications or brand backgrounds, without demand ownership, cybersecurity depth, or global exposure.
Key Responsibilities
Growth & Performance Marketing Leadership
Own end-to-end global marketing strategy with accountability for pipeline contribution, demand generation, and revenue influence
Design and execute integrated, multi-channel campaigns aligned to priority industries and growth markets
Collaborate with industry teams on account-based marketing for strategic accounts and high-value opportunities
Define and track KPIs across funnel performance, marketing ROI, and conversion metrics
Brand & Market Positioning
Build a distinctive global cybersecurity brand narrative, strengthening market positioning
Lead development of differentiated messaging anchored in business outcomes and digital trust
Drive external visibility and thought leadership (analyst relations, flagship reports, media engagement)
Ensure global consistency of messaging and brand execution
Go-to-Market & Offering Activation
Partner with business leaders on go-to-market strategies for cybersecurity services and solutions
Lead global launches to ensure market resonance and commercial traction
Translate complex cybersecurity capabilities into clear, compelling value propositions
AI-Driven Marketing Transformation
Embed AI-driven marketing practices across personalization, targeting, and performance optimization
Drive data-led decision-making and continuous optimization of campaigns
Champion adoption of modern marketing technologies at scale
Content & Thought Leadership
Lead a robust global thought leadership agenda
Oversee development of high-impact content and executive narratives
Position TCS as a trusted authority in cybersecurity transformation and resilience
Global Stakeholder & Team Leadership
Lead within a global matrix environment, and distributed senior stakeholders across geographies
Drive alignment across busines s, industry, geo and marketing teams
Inspire cross-functional collaboration to deliver measurable outcomes
Experience & Qualifications
15 years of progressive marketing leadership experience in B2B technology or consulting environments
Proven cybersecurity marketing experience is mandatory, with deep understanding of the market and buyer landscape
Demonstrated success in performance marketing and demand generation at scale
Strong expertise in messaging, strategy, positioning, and thought leadership
AI fluency required, with practical experience applying AI in marketing transformation
Experience working in a global organization
Strong executive communication skills with the ability to engage C‑suite stakeholders
MBA in Marketing (or equivalent advanced degree) strongly preferred / required
Strategic mindset combined with strong execution discipline
Salary Range: $168,000-$194,000 a year
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Head of Marketing - Cybersecurity
Tata Consultancy Services · Edison, NJ, USA ·
- Pay:
- $168,000-$194,000/yr
- Job type:
- Full Time