American International Industries is hiring: Social Media & Influencer Marketing

Calling all fashion-forward social media enthusiasts! We’re seeking a passionate Social Media and Influencer Marketing Manager with 3-5 years of experience who is savvy with platforms but also has a pulse on the latest trends. If you live and breathe trends, love engaging with diverse audiences, and have a knack for creating compelling content, this is your chance to make your mark in a global beauty company. You’re not just about teamwork; you love taking the reins on your own projects while also vibing with internal and external collaborators. If you’re excited to bring fresh ideas to the table and create impact, let’s make some magic together!

Responsibilities

Plan out and help direct or create original content that will increase KPIs such as reach, impressions, views, and engagement

Help design and execute influencer marketing campaigns that align with brand objectives, focusing on both organic and paid influencers

Discover and establish relationships with new organic influencers while maintaining and nurturing relationships with existing influencers

Monitor, analyze, and report on the performance of influencer campaigns

Organize and execute product shipments and gift mailers to influencers and brand ambassadors

Negotiate contracts and manage agreements with larger paid influencers

Research competitive and social media trends and inform broader marketing team regarding potential opportunities

Qualifications

3 to 5 years of experience in social media marketing, either at an agency or in-house

Possess an eye for aesthetic curation and cohesive visual and written storytelling

Experience with contracts, negotiations and invoicing

Experience with budget management and reporting on KPIs

Experience in all major platforms: TikTok, Instagram, Pinterest, Facebook, Twitter, LinkedIn

Experience in analytics tools such as: Dash Hudson, Hootsuite or Sprout Social

Experience in influencer or content creator platforms such as: Tagger, Lefty or Perpetua/cobrand

Strong verbal and written communication skills

A bachelor’s (or equivalent) degree in marketing

Please note, this is a Full-time, on-site role

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