Senior Media Buyer

Senior Performance Marketing Manager - Austin, TX (Hybrid)
About Hitch
Hitch is an independent creative advertising agency helping brands grow through a combination of world‑class creative, paid media, social, production, and strategy.

We work with fast‑growing consumer brands, startups, and established companies to create content that performs, build scalable acquisition systems, and turn marketing into a measurable revenue driver.

Our team produces everything from Super Bowl‑caliber commercials and social content engines to performance creative, paid media campaigns, and experiential activations. We move quickly, stay close to the work, and care deeply about results.

We’re looking for a Senior Performance Marketing Manager to join our growing media team and work directly alongside our Head of Paid Media. This is not a junior optimization role. We’re looking for someone who can think like an operator, communicate like a strategist, and execute like an expert.

The Opportunity
This role is for someone obsessed with growth.

You understand how to scale eCommerce brands profitably. You know how to identify winning creative, diagnose performance issues, forecast outcomes, build reporting systems, and explain complex performance data in a way clients actually understand.

You are equally comfortable inside Meta Ads Manager, Google Ads, Triple Whale, GA4, Shopify Analytics, Northbeam, Andromeda, and a client strategy meeting.

You’ll help lead performance marketing across multiple brands while becoming a key part of Hitch’s long‑term growth.

For the right person, this position includes a highly competitive salary, performance bonuses, and significant commission opportunities tied directly to client growth and agency success.

Responsibilities: Paid Media Management

Own strategy, execution, optimization, and reporting across:

Meta

TikTok

Google Ads

YouTube

CTV

Additional emerging channels

Build and scale profitable acquisition campaigns for eCommerce and DTC brands

Manage budgets ranging from startup spend levels to six and seven‑figure monthly budgets

Develop testing frameworks for creative, audiences, landing pages, offers, and funnels

Continuously identify growth opportunities and performance improvements

Analytics & Forecasting

Build forecasting models and growth plans for clients

Calculate contribution margin, blended CAC, MER, ROAS, LTV, break‑even CPA, and profitability thresholds

Analyze customer acquisition economics and identify bottlenecks

Create reporting systems that connect media performance to actual business outcomes

Develop executive‑level dashboards and client‑facing reports

Attribution & Tracking

Lead tracking implementation and troubleshooting

Configure and maintain:

Meta Pixel

Conversion API

GA4

Shopify integrations

TikTok Pixel

Additional attribution platforms

Diagnose data discrepancies and attribution challenges

Ensure clients have accurate measurement frameworks in place

Serve as a strategic advisor to clients

Present campaign performance and growth opportunitiesLead reporting calls and performance reviews

Build trust through strong communication and business understanding

Partner closely with creative, strategy, production, and social teams

Help identify creative concepts that have the highest probability of success

Work alongside our Head of Paid Media to improve systems, reporting, and performance standards across the agency

Mentor junior team members as the department grows

Qualifications Required

5+ years managing paid media for eCommerce or DTC brands

Proven experience scaling brands through Meta and TikTok advertising

Strong Google Ads experience including Search, Shopping, Performance Max, and YouTube

Deep understanding of attribution, tracking, and measurement

Advanced analytical and quantitative skills

Strong understanding of contribution margin, profitability, forecasting, and financial modeling

Experience managing significant advertising budgets

Excellent communication and client‑facing presentation skills

Ability to independently own accounts and drive performance

Preferred

Experience with CTV platforms

Experience with Andromeda

Experience with Triple Whale, Northbeam, Hyros, Rockerbox, or similar attribution tools

Agency experience managing multiple client accounts

Shopify experience

Experience with subscription brands

Experience working with creative teams to develop performance‑focused advertising

What Success Looks Like

Clients grow profitably and stay longer

Forecasts become more accurate

Reporting becomes more insightful

Attribution becomes more reliable

Creative performance improves

Hitch continues building one of the strongest performance marketing teams in the country

Compensation

Performance bonus structure

Revenue share and commission opportunities

Significant growth opportunities as the agency expands

If you’re the type of marketer who can walk into an ad account, identify exactly what’s broken, build a roadmap to scale, and confidently present it to a founder the same day, we’d love to talk.

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