Director - Market research & Insight

Recruitment Delivery Leader | Expert in Scientific & Clinical Hiring | Performance Mentor | Pharma/Biotech Talent Strategist
Job Summary:

Design and lead end-to-end primary market research (qualitative and quantitative) to inform brand strategy, patient engagement, HCP interaction, and campaign development in a rare disease indication

Manage key quantitative studies (e.g., ATU, Promo Effectiveness) and ad hoc pulse surveys

Work closely with both the HCP and Patient Marketing teams to ensure that strategic tactics and messaging are aligned to each customer group’s needs

Provide strategic insights to help guide HCP and patient marketing decisions to optimize tactical execution of brand strategies

Collaborate cross-functionally with Marketing, Medical Affairs, Commercial Operations, Market Access, Sales, and Advanced and Performance Analytics Leads to ensure insights are embedded into strategic planning

Manage external research partners and ensure high-quality, compliant (in collaboration with PV/Legal), and timely project execution

Present findings and strategic recommendations to cross-functional stakeholders in conjunction with external research partners

Identify knowledge gaps and proactively recommend research approaches to effectively address them leading to business impact

Skills:

Advanced degree (MBA, MPH, PhD) or other equivalent experience a plus

Demonstrated experience in rare disease research, with a strong understanding of the unique challenges in small patient populations, diagnostic journeys, and treatment landscapes

Demonstrated track record showing high business impact

Strong analytical skills, problem-solving, and critical thinking

Proven ability to influence brand strategy and tactical execution through data‑driven insights and recommended actions

Strong communication and storytelling skills with executive presence

Education:

8+ years of experience, including 4 years of direct involvement in market research

Seniority level
Director

Employment type
Contract

Job function
Other

Industries
Pharmaceutical Manufacturing and Biotechnology Research

Base pay range
$90.00/hr - $100.00/hr

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