• own the multi-year product vision and roadmap for Paramount’s engagement decisioning and orchestration layer
• define the capabilities
• design patterns
• future-state blueprint that turn a fragmented MarTech toolchain into an integrated engagement system
• chart the technical direction for the connected customer data platform
• audience and identity services
• decisioning logic
• and integration layers that sit above CRM execution platforms
• own product strategy for the execution surfaces
• shape how engagement decisioning connects to content surfaces across the consumer product experience
• define the AI and agentic capabilities roadmap for MarTech
• establish success metrics for platform performance
• data integrity
• experimentation velocity
• and business outcomes
• partner with Engineering on architecture
• scalability
• and build-vs-buy trade-offs across the decisioning
• data
• and integration layers
Requirements
- 10+ years in Product Management
- 3+ years leading product managers
- building MarTech
- engagement
- personalization
- or CRM platforms at consumer scale
- demonstrated success shipping platform capabilities including decisioning
- orchestration
- audience
- identity
- integration
- deep technical fluency across the modern MarTech stack
- messaging orchestration platforms
- CDPs
- identity resolution
- audience segmentation
- event streaming
- and integration architecture
- hands-on experience designing scalable
- integrated solutions using configurable platforms
- API-driven integration layers
- enterprise data architecture
- knowledge with platforms such as Braze
- Salesforce Marketing Cloud
- Iterable
- Redfast
- Kochava
- Branch
- and SendGrid is valuable
- track record of defining measurement frameworks
- proficiency with product management frameworks and tools (Jira
- Figma)
ATS Optimization Keywords
Below are skills and terms extracted directly from this job posting to improve Applicant Tracking System (ATS) visibility. This unique feature helps candidates tailor their applications more effectively — a feature exclusive to JobTailor job listings.
Hard Skills
- product management
- decisioning
- orchestration
- audience segmentation
- identity resolution
- API-driven integration
- enterprise data architecture
- scalable solutions
- measurement frameworks
- MarTech stack
Soft Skills
- leadership
- strategic thinking
- collaboration
- communication
- problem-solving
- data integrity focus
- experimentation velocity
- technical fluency
- partnering with engineering
- defining success metrics