We are looking for a talented ad creative strategist with a keen eye for detail and a passion for performance optimised content.
Tasks
Develop Creative Strategies: Use Paintgun's Ads DNA framework to create data-driven concepts that boost ad performance across platforms.
Ideate and Produce Concepts: Research competitors, social comments, cultural trends, and audience insights to develop standout ad concepts. Work with creators, copywriters, designers, and motion developers to turn ideas into powerful visual and copy hooks.
Test and Refine Creatives: Run structured creative sprints, analyze performance data, and refine strategies based on winning elements. Build a rulebook of proven concepts for consistent optimization.
Collaborate Across Teams: Align with media buyers, data analysts, and creative teams to ensure strategies meet performance marketing goals. Foster a feedback-driven culture to improve creatives using Ads DNA insights.
Stay On Top of Trends: Track social media trends, emerging platforms, and new advertising techniques to keep concepts relevant and high-performing.
Requirements
Proven Experience: Minimum of 3 years in creative strategy or performance marketing, with a strong focus on ad creative development for social media platforms.
Analytical Skills: Ability to analyze creative performance data and turn insights into actionable creative strategies.
Collaborative Mindset: Experience working in cross-functional teams involving creators, copywriters, designers, and media buyers.
Trend Awareness: In-depth understanding of cultural trends, consumer behavior, and emerging digital marketing techniques.
Strategic Thinking: Strong ability to connect creative insights with performance metrics, optimizing ad concepts to improve engagement and conversion rates.
Benefits
Work with a fast-growing creative agency and directly impact its success.
Flexible, remote-friendly opportunity tailored to your schedule.
Collaborate with a dynamic team and your expertise in a creative industry.
Paintgun is an equal opportunity employer. We do not discriminate against any employee or job applicant because of race, color, religion, national origin, sex, physical or mental disability, or age.
#J-18808-Ljbffr
In Summary: We are looking for a talented ad creative strategist with a keen eye for detail and a passion for performance optimised content . Tasks include developing data-driven concepts that boost ad performance across platforms . Work with a fast-growing creative agency and directly impact its success .
En Español:
Buscamos un estratega creativo de anuncios talentoso con un ojo agudo para los detalles y una pasión por el contenido optimizado del rendimiento. tareas Desarrollar Estrategias Creativas: Use Paintgun's Ads DNA framework para crear conceptos basados en datos que aumenten el rendimiento publicitario a través de plataformas. Idear y producir Conceptos: Investigar competidores, comentarios sociales, tendencias culturales e ideas de la audiencia para desarrollar conceptos publicitarios destacados. Trabajar con creadores, redactores, diseñadores y desarrolladores de movimientos para convertir las ideas en poderosos ganchos visuales y de copia. Fomentar una cultura basada en retroalimentación para mejorar los creativos utilizando información del ADN de anuncios. Mantenerse a la vanguardia de las tendencias: realizar un seguimiento de tendencias de redes sociales, plataformas emergentes y nuevas técnicas publicitarias para mantener los conceptos relevantes y de alto rendimiento. Requisitos Experiencia comprobada: Un mínimo de 3 años en estrategia creativa o marketing de desempeño, con un fuerte enfoque en el desarrollo creativo del anuncio para plataformas de medios sociales. Habilidades analíticas: Capacidad de analizar datos de rendimiento creativo y convertir conocimientos en estrategias creativas accionables. Mentalidad colaborativa: experiencia trabajando en equipos interfuncionales que involucran creadores, redactores, diseñadores y compradores de medios de comunicación. Consciencia: profundidad sobre tendencias culturales, comportamiento de mercadotecnia de consumidores y tecnologías digitales emergentes. Pensamiento estratégico: Una gran capacidad para conectar ideas creativas con métricas de desempeños, optimizar las tasas de conversión físicas y la participación profesional de cualquier empleador.