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Category Insights Manager - Strategic Channels

Sargento Foods Inc. · Hanover, WI, USA ·

Pay:
90.000 - 120.000
Job type:
Full Time

As a Category Insights Manager, you will deliver strategic insights, solutions, and analytics to support category management efforts for key Consumer Products customers. You will support our Strategic Channels team covering Club, Drug, Convenience, and Dollar national channels.
This role strengthens customer planning, sales execution, and financial performance for the Consumer Products Business Unit sales team by leading Category/Business Reviews, Top-to-Top and Joint Business Planning sessions, bi-annual innovation reviews, omnichannel strategy integration, and new product presentations in collaboration with the Sales teams.
Responsibilities

Analyze customer-specific information, including syndicated data, internal data, and loyalty data to measure category and brand effectiveness and provide recommendations to improve customer category and brand growth and profitability.
Work closely with the Sales teams by providing analytical support for:

Developing annual category management information budget and making appropriate recommendations for future resource needs
Ongoing sales trend tracking and evaluation
Customer business planning
Category reviews
Assortment optimization
Evaluating pricing and promotion effectiveness
New distribution and space management initiatives
Monitoring competitive activity
Demand planning
Special projects and information requests as they arise

Support joint strategic planning with executive leadership by elevating connectivity with senior leadership through the development of Top-to-Top meetings.
Support eCommerce data analysis to identify trends and opportunities.
Lead category captaincy with agency partners and collaborate closely with customer buying team throughout the process including final planogram execution.
Develop and maintain category management tools and information while working with the category management team and leveraging the marketing and insights teams.
Work with the Sales Team to identify analytical support needs and initiate processes to ensure agency analytical services are proactive and maintained.
Support trade management efforts for improved accuracy by providing sales analysis that facilitates pricing and promotional efficiency.
Develop sound customer relationships and lead category management reviews including assortment optimization for all assigned customers.
Train and develop skillsets of agency analysts to meet Sargento's demands for best-in-class category management practices.
Qualifications

Five plus years of CPG industry experience.
Prior category management experience, and/or Club channel experience preferred.
Proficiency in Luminate, Nielsen, and/or Circana databases.
Experience leveraging insights to drive influence.
Proficient in Microsoft Word, Excel, and PowerPoint.
Planogram analysis preferred.
Education

Bachelor's degree (B.A.) from a four-year college or university.
Benefits

Comprehensive medical, fertility, adoption benefits, dental, and vision insurance.
Employer 401K contribution in the top 1% of the nation.
Relocation assistance.
Tuition assistance.
Access to employee store.
Must be available for overnight travel ~25%, across customer area of responsibilities.
Company Overview

With over 2,400 employees and net sales of nearly $1.8 billion, Sargento is a family-owned cheese company with a strong focus on quality and innovation. We are committed to creating a positive workplace culture and offer opportunities for growth.
Equal Opportunity Employer – Veterans and Individuals with Disabilities.
The employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, review Know Your Rights notice from the Department of Labor.

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