SPECIALIST, GLOBAL CAMPAIGNS

About the Role
Specialist, Global Campaigns — e-Commerce and DTC Team at SharkNinja

SharkNinja is looking for a proactive, commercially curious specialist to plan, execute, and optimize campaigns that drive traffic, conversion, and revenue across direct-to-consumer channels worldwide. This hands‑on role works at the intersection of trading, content, and performance to turn the global commercial calendar into data-driven initiatives that meet growth targets.

Responsibilities

Campaign Planning & Execution:

Plan and run global DTC campaigns during key promotional moments, seasonal peaks, and continuous activities. Translate the global commercial trading calendar into clear briefs that align messaging, offers, and channels. Coordinate timelines, asset delivery, and stakeholder sign‑off to ensure smooth execution across markets and touchpoints. Collaborate with performance marketing, CRM, social, and content teams to deliver integrated, multi-channel campaigns.

Trading & Commercial Focus:

Align campaigns with stock availability, pricing strategy, and margin targets alongside the e-Commerce trading team. Maintain the promotional calendar, ensuring accurate pricing, discounts, and partner activations in all markets. Identify opportunities for incremental revenue through upselling, cross-selling, and product bundling.

Performance & Optimization:

Monitor and report on campaign KPIs, including revenue, conversion rate, ROAS, and customer acquisition cost. Support testing and optimization of messaging, offers, creative, and channel mix to improve results. Prepare clear, regular performance updates for the wider team.

Collaboration & Process:

Work closely with creative, trading, performance, and brand teams to keep campaigns cohesive and commercially effective across regions. Contribute to improving campaign workflows, processes, and ways of working to increase team efficiency. Stay informed on e-Commerce trends, competitor campaigns, and platform innovations and share ideas with the team.

Qualifications & Attributes

1–3 years of experience in campaign execution, e-commerce marketing, or a related discipline—ideally within a consumer brand or DTC environment.

Solid working knowledge of the e-commerce and DTC landscape, including promotional planning, digital trading, and channel dynamics.

Proven ability to support multiple campaigns simultaneously and meet deadlines in a fast-paced, multi-market environment.

Data-driven mindset with experience interpreting performance data and deriving actionable insights.

Strong organizational skills and attention to detail.

Excellent communicator and collaborator, comfortable working across markets and functions.

Commercially curious, motivated by growth targets, and energized by finding smarter ways to hit them.

Comfortable using tools such as Excel, Google Analytics, and campaign management or CRM platforms.

Salary and Benefits
Salary Range:

$65,900 - $96,700 USD (based on geography, skills, and experience).

Benefits:

medical, dental, vision insurance; flexible spending accounts; health savings accounts with company contribution; 401(k) plan with matching; employee stock purchase program; life insurance; AD&D; short-term and long-term disability insurance; paid time off; company holidays; parental leave; identity theft protection; pet insurance; prepaid legal insurance; backup child and eldercare days; product discounts; referral bonus program; and more.

EEOC Statement
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com.

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