Chief Marketing Officer

Job Type
Full time

Summary of Position
The Chief Marketing Officer (CMO) reports directly to the CEO and leads the company’s marketing organization across brand & communications, creative services, digital, and insights & analytics. The CMO owns strategy, budget, agency relationships, and all marketing activities that drive brand equity, consumer engagement, and commercial results.

Responsibilities

Serve as the senior marketing voice on the Executive Growth Team, providing data‑informed recommendations on brand investment, positioning, consumer trends, and competitive landscape.

Lead, develop, and inspire a high‑performing, multi‑disciplinary marketing organization focused on creativity, accountability, and continuous improvement.

Own the annual marketing budget, allocating resources with a focus on ROI and strategic impact.

Build and maintain relationships with external agency partners, vendors, and industry stakeholders.

Oversee brand strategy to ensure distinct, cohesive positioning and messaging across all brands.

Provide executive leadership on PR, internal/external communications, and social media strategy.

Own brand narratives and reasons to believe across the portfolio, ensuring messaging is differentiated and resonates across channels.

Lead development of national and multi‑brand campaigns, media strategy, and brand storytelling.

Ensure the delivery of compelling, on‑brand creative content and assets across all channels.

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