Marketing Manager

Marketing Manager
NOW Group

Location: Peoria, IL / Hybrid (Remote + Travel to Peoria, IL)

Employment Type: Full-Time

Salary: $55,000–$70,000 + Performance Bonus

About Us
NOW Group is a rapidly growing hospitality company focused on creating exceptional restaurants, events, and entertainment experiences.

Our portfolio includes:

Brienzo's Pizza + Bar

VAULT Social House + Culture Room

NOW Hospitality

NOW Events

NOW Consulting

Additional concepts currently in development

We're looking for someone who wants more than a marketing job. We want someone who wants to help build brands that people genuinely love.

If you're excited about launching restaurants, creating unforgettable guest experiences, building communities, and helping shape the future of a growing hospitality company, we'd love to meet you.

The Opportunity
This is not a role where you'll simply schedule social media posts.

You'll own the marketing function across multiple brands and work directly with executive leadership to grow revenue, strengthen our brand presence, and execute marketing campaigns that deliver measurable business results.

You'll be responsible for planning campaigns, managing projects, coordinating creative resources, and ensuring every initiative is executed with excellence.

What You'll Own
Brand Marketing

Develop and execute marketing strategies across all NOW Group brands

Maintain brand consistency across digital and physical touchpoints

Coordinate seasonal campaigns and promotions

Launch new restaurant locations and concepts

Digital Marketing

Email marketing

SMS marketing

CRM management (SevenRooms)

Website updates

Reputation management

Paid digital advertising

SEO initiatives

Social Media & Content

Own the content calendar

Coordinate photographers, videographers, designers, and freelancers

Publish content across all platforms

Monitor engagement and community management

Restaurant Marketing

Grand openings

Menu launches

Special events

Community partnerships

Local marketing initiatives

Guest database growth

Project Management

Keep marketing projects on schedule

Coordinate with operations

Manage creative deadlines

Work with outside vendors and agencies

Ensure campaigns launch on time

Analytics & Performance
Track and report on:

Guest database growth

Email and SMS performance

Website traffic

Social engagement

Reservation growth

Catering and private event leads

Campaign ROI

Marketing budget

What Success Looks Like
Within your first 90 days, you'll have:

Built a marketing calendar across all brands

Successfully supported the East Peoria opening

Organized content production into a repeatable system

Improved project accountability and execution

Established monthly KPI reporting

Reduced the amount of day-to-day marketing coordination required from executive leadership

Qualifications

3+ years of marketing experience

Strong project management skills

Excellent organizational ability

Experience managing multiple projects simultaneously

Strong written communication

Experience with email marketing platforms

Experience managing social media for consumer-facing brands

Comfortable using marketing analytics to make decisions

Preferred:

Hospitality, restaurant, retail, or lifestyle brand experience

CRM experience (SevenRooms, Toast, or similar)

Paid advertising experience

Website management experience

Event marketing experience

What We're Looking For
We're looking for someone who:

Takes ownership without being asked

Is highly organized

Loves building systems

Thrives in a fast-paced environment

Thinks strategically but enjoys executing

Wants to grow with an ambitious company

Is excited to build something meaningful

Compensation & Benefits

$55,000–$70,000 annual salary

Performance bonus opportunity

Hybrid work environment

Opportunity for career growth as the company expands

Direct access to executive leadership

Opportunity to help shape multiple growing brands

We're not looking for someone to simply manage marketing—we're looking for someone who wants to help build one of the Midwest's most exciting hospitality companies.

NOW Group is a creative collective specializing in hospitality concepts, curated events and brand partnerships, and strategic consulting. We build standout brands, craft memorable experiences, and help businesses grow with clarity and impact.

#J-18808-Ljbffr