Pearson is seeking a Specialist, Marketing to support activation and optimization of programs for priority audiences within Growth Accounts. You will work with global audience marketing leads, regional stakeholders, and sales partners to align plans with business priorities and campaign performance goals.
The role emphasizes B2B marketing, demand generation, ABM, and collaboration with sales to drive revenue. Strong project management and analytics are essential.
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B2B Marketing Specialist: Demand Gen & ABM
Pearson · Multiple locations ·
- Job type:
- Full Time