Leading the development of Supply Marketing and Partner Marketing strategies, the full-time Senior Director of B2B Marketing will define and own the approach to acquiring, activating, and retaining professionals while managing external partnerships to drive growth in a remote setting.
Key responsibilities
Define and own the Supply Marketing / B2B Marketing strategy across the professional lifecycle
Serve as the voice of the professional, understanding their needs and integrating insights into product and commercial decisions
Build and manage B2B marketing programs and lead Partner Marketing as a strategic function to extend marketplace reach
Required qualifications
10+ years of experience in full-funnel Supply Marketing / B2B Marketing for a supply-side audience
Proven track record of building activation and retention programs that impact business outcomes
Experience in B2B marketing programs such as ABM, sales enablement, and events
Experience managing external partnerships and transitioning them from transactional to strategic
Strong cross-functional instincts with the ability to influence senior leaders and build from scratch
Senior Director of B2B Marketing
Virtual Vocations Inc · New York, NY, USA · Remote ·
- Job type:
- Full Time