Vice President of Marketing

XMONDO Hair is looking for a highly strategic, analytical, and growth-focused VP of Marketing to lead and scale our marketing organization.
This role will oversee all marketing functions, including paid media, influencer marketing, partnerships, social media, email/SMS, product launches, and growth initiatives. The VP of Marketing will act as the primary marketing leader within the organization, responsible for identifying opportunities, driving performance, building systems, and leading a high-performing team.
We are looking for someone who can connect marketing activities to business outcomes, uncover growth opportunities, improve accountability, and help scale XMONDO into its next phase of growth.
This person will serve as a key partner to the CEO and leadership team while owning the day-to-day execution and strategic direction of marketing.
Key Responsibilities

Lead the overall marketing strategy across all channels
Manage and develop the marketing team, including channel leads and managers
Own marketing performance, reporting, and accountability across the organization
Analyze marketing initiatives and identify growth opportunities, inefficiencies, and areas for optimization
Build and maintain KPI dashboards and executive-level reporting
Oversee paid media, influencer marketing, partnerships, email/SMS, social media, product launches, and brand campaigns
Collaborate closely with agencies, consultants, freelancers, and external partners
Develop annual, quarterly, and monthly marketing plans aligned with company goals
Improve cross-functional communication, project management, and execution across marketing initiatives
Evaluate marketing investments and recommend budget allocation across channels
Identify emerging trends, partnership opportunities, and new customer acquisition channels
Partner closely with leadership to drive revenue growth and improve marketing efficiency
Recruit, mentor, and build a world-class marketing team
Skills & Qualifications

8+ years of experience in marketing, growth, or brand leadership roles
Proven experience managing multi-channel marketing programs for a consumer brand
Strong understanding of paid media, influencer marketing, retention marketing, partnerships, and e-commerce growth
Experience leading and developing marketing teams
Highly analytical with the ability to translate data into action
Strong project management and organizational skills
Excellent communication and leadership abilities
Comfortable operating in a fast-paced, founder-led environment
Experience managing agencies and external partners
Beauty, personal care, fashion, lifestyle, or consumer products experience strongly preferred
What Success Looks Like (First 90 Days)

Develops a deep understanding of XMONDO's business, marketing channels, and customer journey
Establishes clear reporting systems and performance visibility across all marketing initiatives
Identifies key growth opportunities and areas of inefficiency
Creates stronger accountability and alignment across the marketing organization
Takes ownership of marketing planning, execution, and performance management
Becomes a trusted strategic partner to the CEO and leadership team
What Success Looks Like (First 12 Months)

Significantly reduces CEO involvement in day-to-day marketing decisions
Builds a more scalable and accountable marketing organization
Improves marketing efficiency and overall business performance
Identifies and executes meaningful growth opportunities across channels
Establishes XMONDO as a stronger, more data-driven marketing organization
Compensation & Benefits

Competitive salary
Health care benefits
Paid time off
401(k)
Hybrid work schedule
Opportunity to work directly with founder and CEO Brad Mondo

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