Performance Creative Director

We’re hiring a Creative Director to lead our ad creation, copywriting, and overall creative strategy.

This is not a purely managerial or "ideas only" role. You are expected to be deeply hands‑on, stepping in to write copy, direct ad creation, and execute fast without heavy onboarding.

You will own the creative engine that drives our direct response marketing, staying ahead of trends and researching the competition to ensure our creative scales revenue.

What you’ll own

Manage and execute end‑to‑end ad creation, from initial hook concepts to final high‑performing assets across Meta, Google and other paid channels

Direct and write high‑converting, direct response copywriting across all paid channels

Brief designers and video editors, and manage the full creative production workflow

Research competition and market trends continuously to keep our creative edge sharp

Build and iterate on creative assets that directly support aggressive growth and scaling goals

Partner closely with the marketing team to align creative output with revenue targets

Continuously A/B test, analyze data, and optimize creatives based on hard performance metrics, turning insights into the next winning iteration

What we’re looking for
Must‑haves

You have successfully scaled multiple brands to at least multiple 7 figures per month through creative strategy

You are deeply well‑versed in direct response marketing and current advertising trends

Experience working closely with media buyers to iterate rapidly on creative tests

You are a hands‑on operator who can write compelling copy and direct visual creation

You understand how to research competitors and turn insights into winning ads

You live in the data – you understand CAC, ROAS, and conversion rates, and use them to dictate your creative decisions

You move fast, ship quickly, and do not wait for instructions

You are comfortable being accountable for the performance and ROI of your creatives

Strong plus

Background in high growth DTC, consumer tech or premium hardware

Previously operated as a lead creative in a fast‑moving, aggressive growth environment

Who this is NOT for

You need detailed onboarding and step‑by‑step instructions

You prefer high‑level brand planning over hands‑on direct response execution

You only want to manage teams or agencies without touching the work yourself

You are not comfortable being accountable for measurable growth and revenue

Who you are

You take initiative and figure things out

You care about results and conversions, not just aesthetics

You are fast, direct, and focused

You are comfortable operating with high expectations

You communicate clearly and without noise

What we offer

High ownership and direct impact on company growth

Work closely with founders and senior team

Fast paced environment with real responsibility

Competitive compensation

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