CRM Manager

Description:
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a CRM Manager based in Germany.
This role offers the opportunity to drive customer engagement and retention strategies within a fast-growing digital entertainment environment. You will take ownership of CRM campaigns across multiple customer journeys, using data-driven insights to improve activation, loyalty, and long-term value. Working closely with cross-functional teams, you will design personalized experiences that enhance user engagement and business performance. The position combines strategic thinking, analytics, and hands-on campaign execution to optimize customer lifecycle management. You will leverage segmentation, automation, experimentation, and performance analysis to create impactful CRM initiatives. This is an ideal opportunity for a CRM professional who enjoys working with data, innovation, and customer-focused growth strategies.

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