Data-Driven Digital Marketing & Analytics Strategist

Penn State Outreach is seeking a detail-oriented and data-driven Digital Marketing and Analytics Strategist to lead measurement, reporting, and optimization of our digital marketing efforts. This role will manage analytics platforms, campaign tracking, SEO, paid media, and reporting dashboards to ensure that all digital initiatives are measurable, effective, and aligned with organizational goals.
The position requires collaboration with cross-functional teams, staff training on analytics tools,

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