Digital Marketing Coordinator I

Digital Marketing Coordinator I at Mboone. About the role Mboone is seeking a motivated and detail-oriented Digital Marketing Coordinator I to join our dynamic team in Warner, Oklahoma. This position is ideal for individuals who are passionate about digital marketing and eager to contribute to the growth of our brand. As a Digital Marketing Coordinator, you will play a pivotal role in executing marketing strategies that enhance our online presence and engage our target audience. You will collaborate with cross-functional teams to ensure that our digital marketing efforts are aligned with our overall business objectives.
Key facts

Location: Warner, Oklahoma Engagement: Full-time Salary: Competitive salary commensurate with experience Visa: Sponsorship not available for this position.
What you'll do

Assist in the development and execution of digital marketing campaigns across various platforms, including social media, email, and search engines.
Monitor and analyze the performance of digital marketing initiatives, providing insights and recommendations for optimization.
Collaborate with the content team to create engaging and relevant content for our website, blog, and social media channels.
Manage social media accounts, including scheduling posts, responding to comments, and engaging with followers to build community.
Support the email marketing strategy by creating and segmenting email lists, designing templates, and analyzing campaign performance.
Conduct market research to identify trends, competitor activities, and customer preferences to inform marketing strategies.
Assist in the management of the company's website, ensuring that content is up-to-date and optimized for search engines.
Help coordinate promotional events and campaigns, both online and offline, to drive brand awareness and customer engagement.
Maintain organized records of marketing activities, budgets, and performance metrics for reporting purposes.
Collaborate with external vendors and agencies as needed to enhance marketing efforts and achieve project goals.
Stay current with industry trends and best practices in digital marketing to ensure Mboone remains competitive.
Participate in team meetings and contribute ideas for improving marketing processes and strategies.
Requirements

Bachelor's degree in Marketing, Communications, or a related field.
A minimum of 1-2 years of experience in digital marketing or a related role.
Strong understanding of digital marketing concepts, including SEO, PPC, social media, and email marketing.
Proficiency in using digital marketing tools and platforms, such as Google Analytics, social media management tools, and email marketing software.
Excellent written and verbal communication skills, with a keen eye for detail.
Ability to work independently and collaboratively in a fast-paced environment.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Basic graphic design skills and familiarity with design software (e.g., Adobe Creative Suite) is a plus.
Knowledge of HTML and web content management systems is an advantage.
Nice to have

Experience with content management systems (CMS) such as WordPress or similar platforms.
Familiarity with marketing automation tools and CRM systems.
Previous experience in a B2B or B2C marketing environment.
Understanding of branding principles and how they apply to digital marketing.
Certification in Google Ads or Google Analytics is a plus.
Skills & tools

Digital marketing strategy development
Social media management and engagement
Content creation and copywriting
Data analysis and reporting
Project management and organizational skills
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
Familiarity with graphic design tools (e.g., Canva, Adobe Photoshop)
Practical notes

This position is based in Warner, Oklahoma, and may require occasional travel for events or training.
The role may involve flexible working hours to accommodate project deadlines and marketing campaigns.
Mboone is committed to fostering a diverse and inclusive workplace and encourages applications from individuals of all backgrounds.

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