Social Media Manager - AFRM

About Favorited

At favorited, we believe that digital communities should be more than just spaces to watch content. Our platform is a place to connect, engage, and play, and empowers creators by enhancing audience participation and fostering deeper connections.

Full-time

Santa Monica, CA, US

$71k - $120k / year

1d ago

Job Title:

Social Media Manager

Location:

Santa Monica, CA (On-site)

Employment Type:

Full-time (exempt)

Level:

Junior–Senior

Company:

favorited

About The Role
We’re looking for a Social Media Manager who deeply understands internet culture, platform dynamics, and how content shapes brand perception. This is a highly strategic and executional role - owning how favorited shows up across all social platforms while driving growth, engagement, and cultural relevance.

Responsibilities

Own and manage favorited’s presence across all social platforms (established and emerging).

Develop and execute a content strategy that drives growth, engagement, and brand affinity.

Translate product features, creator moments, and platform behaviors into compelling, native social content.

Ensure content aligns with and strengthens brand image, voice, and positioning.

Identify and act on trends, memes, and cultural moments with speed and precision.

Optimize content performance through data, testing, and iteration.

Partner cross-functionally with product, marketing, and creator teams to ensure social is integrated into the broader platform ecosystem.

Build and nurture a strong community presence, engaging directly with users and creators.

Continuously evaluate new platforms, formats, and opportunities for expansion.

Manage content calendars while maintaining flexibility for real-time opportunities.

What We’re Looking For

3–8 years of experience in social media, content, or digital marketing, ideally in consumer tech, gaming, or entertainment.

Deep understanding of all major social platforms and emerging channels.

Strong intuition for how content translates into brand perception and growth.

Proven track record of driving audience growth and engagement across channels.

Deep understanding of community-building and brand value creation.

Ability to seamlessly fit content into a broader product and platform narrative.

Strong grasp of streaming culture, creator ecosystems, and meme literacy.

Highly creative with a strong point of view on what works and why.

Ability to move quickly, prioritize effectively, and execute in a fast-paced environment.

Excellent communication and collaboration skills.

What Stands Out

A sharp, native understanding of internet culture and humor.

Experience building or growing social accounts from early stages.

Strong taste level and ability to balance trend participation with brand consistency.

Obsession with what makes content shareable, memorable, and culturally relevant.

Salary & Benefits
Compensation:

$71k - $120k base salary + options.

Benefits Include

Unlimited PTO to prioritize work-life balance.

401(k) plan to invest in your future.

Comprehensive health insurance to support your well-being.

Paid company holidays for time to recharge.

Competitive salary that reflects your impact and contributions.

Where You’ll Work:

This is a full-time, on-site position in Santa Monica.

Compensation Range:

$71K - $120K

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