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Senior Campaign Architect & Customer Journey Lead

Acxiom · San Juan, San Juan, USA ·

Pay:
90.000 - 130.000
Job type:
Full Time

Acxiom is seeking a Senior Campaign Analyst to design, execute, and optimize customer engagement strategies using marketing automation and analytics. The role focuses on creating personalized, contextual campaigns across channels and collaborating with business stakeholders, analytics, and technology teams.
You will lead development of audience segmentation, lifecycle marketing, and journey orchestration, while leveraging SAS and other platforms to improve marketing effectiveness and operational

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