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Omnichannel CRM Product Lead - Personalization

Ford Motor Company · Dearborn, MI, USA ·

Pay:
100.000 - 193.000
Job type:
Full Time

Ford Motor Company in Dearborn, MI is seeking a Product Manager for Global CRM Omnichannel Personalization to own Salesforce Personalization features across Web, App, Email, SMS, and Paid Media. You will translate strategy into detailed feature requirements and manage the quarterly roadmap for recommendations and retargeting.
You will lead backlog delivery, collaborate with journey enablement and data teams, and ensure privacy-compliant execution across regions.

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