Creative Director

Creative Director
Cabinetry | Interiors | Furnishings

On‑Site | Full‑Time | Reports to Chief Marketing Officer

South Plainfield, NJ

Most Creative Director roles ask you to maintain a brand. This one asks you to build one. We’re an established leader in the kitchen & bathroom cabinet industry with decades of success, a nationwide dealer network, and a reputation for quality, reliability, and service. As we enter our next phase of growth, we’re making a significant investment in marketing—and we’re looking for a visionary Creative Director to help define how our brand shows up in the world.

This is a rare opportunity to become our first‑ever Creative Director, partnering directly with the CMO to create a unified, compelling brand experience across every customer touchpoint.

What You’ll Do
Brand Leadership

Build and evolve our brand identity, voice, guidelines, and creative standards

Create scalable systems that ensure consistency across multiple product lines and audiences

Translate strategy into compelling creative that drives engagement and growth

Website Experience

Lead creative direction for a complete website redesign

Partner with our development agency to deliver a best‑in‑class user experience

Create intuitive pathways for dealers, consumers, and industry professionals

Sales & Marketing Materials

Oversee the development of catalogs, brochures, product guides, spec books, sample kits, and packaging

Build repeatable systems and templates that elevate quality and efficiency

Trade Shows & Showrooms

Own the creative vision for our presence at the industry’s largest annual trade show

Design impactful booth experiences, showroom displays, kiosks, and branded environments

Campaigns & Content

Lead major brand campaigns throughout the year

Set the creative standard for social media, email marketing, video, and content

Inspire compelling storytelling across every channel

Leadership Responsibilities
You’ll lead and mentor a growing creative team while managing key external partners. However you must have the skills and drive to do the hands on work in partnerships with the key partners.

Team Leadership

Production Designers

Content & Social Media Specialist

Graphic Designers

External Partners

Branding Agency

Web Development Partners

Video Production Teams

Media & Creative Contractors

What We’re Looking For
Required Experience – Current and relevant Design experience in the Interiors, Cabinetry, or housewares market

7+ years of experience in design and brand leadership

2+ years managing or mentoring creative professionals

Strong Portfolio Demonstrating Both

Brand strategy and development

High‑level design execution

Contemporary focus in today’s design world

Experience building, refreshing, or relaunching a brand system—not just working within one

Expertise Across

Websites & digital experiences

Social media & email marketing

Print materials

Packaging

Environmental design / trade show experiences

Experience managing agencies, developers, and production vendors

Exceptional organization, project management, and attention to detail

MUST HAVE
solid experience and portfolio examples working with Adobe Creative Suite: InDesign, Illustrator, Photoshop, Animation, After Effects

Bonus Points For

Kitchen cabinet industry experience

Building products, dealer‑channel, or B2B marketing experience

Experience supporting complex product portfolios

Why Join Us?
This is a unique opportunity to leave your mark on an established company with strong momentum and ambitious growth plans.

You’ll Have:

Executive‑level visibility and support

Direct partnership with the CMO

Ownership of the entire creative ecosystem

The opportunity to build processes, systems, and standards from the ground up

A talented team and trusted external partners to help bring your vision to life

If you’re equal parts designer, brand builder, mentor, and creative strategist—and you’re ready to create something lasting—we’d love to hear from you.

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