Strategic CRM Marketing Lead – Journeys & Personalization

Humana Inc. is seeking a CRM Marketing Lead to plan, recommend, implement, and optimize data-driven marketing communications for Go365 + Stars member journeys.
You’ll translate insights into personalized engagement strategies, work with analytics, and influence cross-functional teams to improve outcomes. Success hinges on developing robust journey strategies, launching measurable tests, and driving continuous optimization while aligning with enterprise priorities and member needs.

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