Pearson is seeking a Lead Specialist, Performance Marketing to lead the day-to-day execution and optimization of paid search initiatives supporting student enrollment. You will drive performance improvements, manage internal teams and agencies, and deliver actionable insights across Google Ads, SA360, and Microsoft Ads.
You will report to the Principal, Performance Marketing and lead testing, bidding optimization, and measurement efforts with a strong analytical mindset and focus on continuous
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Performance Marketing Lead: Paid Search & Growth
Pearson · Multiple locations ·
- Job type:
- Full Time