Synchrony is seeking a B2B Lifecycle Marketer to drive provider engagement and growth across onboarding, activation, and retention. The role partners with marketing, sales, analytics, and product teams to design data-driven journeys that personalize messaging across channels, using Salesforce Marketing Cloud and other automation platforms.
Key focus areas include building scalable journey frameworks, establishing segmentation, and translating business priorities into automated programs that
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AVP, B2B Provider Lifecycle Marketing
Synchrony · Saint Paul, MN, USA ·
- Job type:
- Full Time