Synchrony seeks a B2B Lifecycle Marketer for the Health and Wellness team to develop and execute lifecycle strategies that drive provider engagement, onboarding, growth, and retention across the provider journey.
You will partner with cross‑functional teams and Salesforce Marketing Cloud to design data‑driven experiences, define KPIs, and optimize campaigns through test‑and‑learn, with responsibilities spanning segmentation, personalization, and program governance.
#J-18808-Ljbffr
Senior B2B Provider Lifecycle Marketing Strategist
Synchrony · Boston, MA, USA ·
- Job type:
- Full Time