Senior CRM Marketing Leader: Real-Time Player Lifecycle

Aristocrat is seeking a Senior Manager of CRM Marketing to lead data-driven strategies that improve player retention, acquisition and lifetime value. You will tailor journeys with segmentation, personalized promotions, and real-time campaigns in collaboration with Marketing, Product, and Tech teams.
You’ll oversee a team of CRM specialists, drive A/B testing and analytics, and ensure compliance with gaming regulations while optimizing GP across digital channels.

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