Marketing Communications Consultant

About This Position This position is responsible for advertising and promotional materials developed for assigned products and services and the day-to-day management of the creative processes that provide quality image and sales materials for the organization.
Job Description: Duties, Functions and Responsibilities Essential duties and functions, pursuant to the Americans with Disabilities Act, may include the following.
Other related duties may be assigned.
Meets with product and service managers, provides input into appropriate advertising and promotional themes and materials, and assures quality development and production of these ideas.
Provides insight and guidance to strategies and materials that launch images, brands, and products and services.
Creates and delivers critical sales and advertising messages to various constituencies in response to competition in a deregulated marketplace.
Develops and maintains professional relationships with contracting agencies that supply support to Austin Energy accounts.
Provides marketing communication input into market segmentation and product planning.
Assists in developing advertising and promotion budgets.
Responsibilities - Supervisor and/or Leadership Exercised None.
Knowledge, Skills, and Abilities Must possess required knowledge, skills, abilities, and experience and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.
Knowledge of project management, database, and spreadsheet software.
Knowledge of marketing and sales support, product development, and brand development requirements.
Knowledge of graphics and copy quality development.
Skill in product and service development and launch.
Skill in copywriting and editing for various media.
Skill in program development, direct marketing, tradeshows, collateral production, and management.
Ability to develop and maintain corporate image and professional relationships.
Ability to communicate orally and in writing.
Ability to understand competitive challenges facing a monopoly in transition.
Minimum Qualifications Graduation with a Bachelor's degree from an accredited college or university with major course work in a field related to the job, plus four (4) years' experience in a related field.
Experience may substitute for education up to four (4) years.
Preferred Qualifications Experience in advertising, marketing or communications
Experience working in one of these industries: government, utility, energy
Experience developing integrated marketing communications plans
Experience managing marketing budgets
Certified project management professional or ability to obtain within six (6) months
Ability to travel to various locations for regular work assignments
Notes to Candidate Developing, implementing, monitoring and measuring integrated marketing communications plans
Creating customer-friendly key messaging that raises awareness and prompts action
Facilitating market research, persona development and customer journey mapping
Managing marketing budgets and media buys for designated areas
Working with graphic designers and other team members to create effective campaign creative and content
Evaluating effectiveness of marketing initiatives by tracking KPIs and metrics
This position has been designated as a Critical Employee position. Critical Employees are considered necessary and vital and supports activities that impact City or department operations. This work can be done while at a designated work site or while working at an alternate work location. Critical employees who are able to work at an alternative work location are required to do so. Schedules may be modified, and employees may be reassigned to another area during extraordinary situations or emergency conditions to provide essential services.
Work Location Work Location: 4815 Mueller Blvd., Austin, TX 78723
Pay Range Pay Range: $71,630.00 (Min) to $90,980.00 (Mid)
Days/Hours Days/Hours: Monday through Friday; 8:00 a.m. to 5:00 p.m. Evenings, weekends and holidays may be required during emergencies.
Assessments Your skill level in some of the competency areas for this job may be assessed through skills testing.
JOIN THE CITY OF AUSTIN TEAM At the City of Austin, we are more than just an employer-we are a vibrant community dedicated to shaping one of the nation's most dynamic and innovative cities. As we strive to fulfill our commitment as public servants, it is important that we ground our efforts in a set of guiding principles - Empathy, Ethics, Excellence, Engagement, and Equity - that anchor our delivery of services that significantly impact the lives of Austinites. Joining the City of Austin means embarking on a purposeful career, contributing to the community, and being part of a forward-thinking organization that values every employee.
What Makes the City of Austin Special? Make a Difference: Join a team driving meaningful change in one of the fastest-growing cities in the nation.
Value and Innovation: Work in an environment where employees are valued and innovation thrives.
Competitive Benefits: Enjoy a comprehensive compensation package that includes generous leave, work-life balance programs, and extensive benefits.
Retirement Security: Plan for the future with the City of Austin Employees' Retirement System.
Sustainable Transportation Options: Commute easily with access to public transit and bike-friendly infrastructure.
Focus on Wellness: Stay healthy through wellness programs, on-site fitness centers, and mental health support.
Career Growth: Advance your skills and expertise with professional development and leadership opportunities.
Modern Workspaces: Work in innovative and sustainable environments that foster collaboration and inspiration.
EEO Statement for City of Austin The City of Austin will not discriminate against any applicant or employee based on race, creed, color, national origin, sex, gender identity, age, religion, veteran status, disability, or sexual orientation.
In addition, the City will not discriminate in employment decisions on the basis of an individual's AIDS, AIDS Related Complex, or HIV status; nor will the City discriminate against individuals who are perceived to be at risk of HIV infection, or who associate with individuals who are believed to be at risk.
City of Austin is committed to compliance with the Americans with Disabilities Act.
If you require reasonable accommodation during the application process or have a question regarding an essential job function, please call (512) 974-3210 or Texas Relay by dialing 7-1-1.
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