Manager of Marketing, Ticketing, and Fan Engagement

Manager of Marketing, Ticketing, and Fan Engagement

The Manager of Marketing, Ticketing, and Fan Engagement manages all aspects of the marketing, ticketing, and promotions unit including ensuring the maintenance and adherence to the philosophies and regulations of the Conference, NCAA, and University; compliance with all federal, state, university laws.
Principal responsibilities include:
Creating and implementing all aspects of marketing, ticketing, and promotions plan for the Athletic Department. Assists in creation of individual ticket programs and promotions, advertising campaigns and community programs designed to increase attendance and revenue at Howard athletic events with a specific emphasis on football, men's basketball, women's basketball, and volleyball.
Enhancing and directing game presentations at athletic events. Assists all community outreach activities for Howard Athletics and creates initiatives with the focus on ticket sales as part of maximizing overall ticket revenues.
Direct liaison with the Department of Student Affairs and Campus Life for oversight and activation of student attendance initiatives and programming for athletic games and events.
Coordinator of sponsorship activation activities, activation, and fulfillment.
Establishing relationships within the community with key groups such as youth sport leagues, scouts, and schools in support of group sales program.
Assisting in the creation and execution of comprehensive marketing strategies for the Athletic Department that focuses on increasing attendance at all Howard athletic contests with a specific emphasis on maximizing ticket sales for all current ticketed sports (football, men's basketball, women's basketball, and volleyball).
Assisting in creation and implementation of the overall advertising plan designed to increase individual ticket sales and increase attendance at all athletic events.
Working with Communications in the creation of website and social media elements aimed at promoting ticket sales.
Directing and managing many aspects of game operations and entertainment at assigned Howard Athletic events with a specific focus on football, men's basketball, women's basketball, and volleyball.
Creating scripts that coordinate all in-game activities for assigned athletic events.
Assisting in the hiring, supervising, and direction of all game day ticketing staff.
Coordinating and facilitating game day logistics which includes but is not limited to supervising and scheduling game day staff such as anthem singers, color guards, and ticketing student workers.
Working with promotional companies to create and coordinate gameday giveaways.
Managing business operations, payables, and receivables for the marketing, ticketing, and fan engagement unit. Includes liaising with the University Office of Procurement and Accounts Payable, when applicable.
Keeping abreast of current trends and developments in the field through publications, seminars, conferences, and peer group associations.
Performing other duties as assigned.
Minimum requirements include:
Bachelor's degree in sports management, athletic administration, business administration, marketing, or related field.
Minimum two (2) years' relevant experience.
Strong interpersonal, communication, and organizational skills.
Ability to establish and maintain effective working relations with various constituencies.
Ability to work a varied schedule including nights and weekends.
Strong computer skills and the ability to utilize the latest advances in technology.
Salary range disclosure: $55,000 - $60,000
Candidates should complete an application, in addition to uploading a cover letter, and resume, as these documents are required to be considered for the position.