Product Manager for Toys, Crafts, Consumer Products

Product Manager – Product Development Department (Toys, Arts & Crafts, Consumer Products)

Canal Toys | Westborough, MA (Full-time, On-site/Hybrid)

Help bring innovative toys to market!

We're growing our Product Development team and looking for a hands‑on Product Manager who thrives on organization, collaboration, creativity, trends and turning ideas into successful children’s products. We are looking for someone with previous experience in toy, craft, or related consumer product categories. This role is for managing physical products sold in top retailers worldwide.

Working closely with our U.S., France, and Asian teams, you'll help manage products from concept through launch while supporting research, product planning, commercial readiness, product analysis, and cross-functional communication.

What You’ll Do:

Help manage the product lifecycle from concept through retail launch

Coordinate project milestones, identify risks or information gaps. Continuously improving speed to market and data accuracy

Organize and prepare product line lists, product specifications, production briefs and commercial information

Support seasonal line planning and sales materials

Conduct trend and market research for competitive analysis

Analyze product performance, sales insights, and category opportunities

Manage product samples, organize supplies and arrange sample orders for customers, tradeshows, and marketing

3–5 years in Product Management or Brand Management experience for toys, crafts, or related category

Consumer products experience (toy industry preferred)

Degree in Marketing or related field

Advanced Microsoft Excel and Power Point skills

Strong analytical and organizational abilities

Additional Adobe software experience is a plus

Excellent communication and project coordination skills

Passion for consumer products, innovation, and continuous improvement

Experience working with testing & compliance teams to ensure products are safe, labeled properly and meet all requirements

Strong eye for emerging trends across social media, retail packaging, and consumer products

Interest to work on both boy and girl‑leaning brands and products

Creative skills to assist with samples, product demonstration, and visuals

At Canal Toys, you'll work on products sold around the world, collaborate with international teams, and help shape the future of our fast‑growing organization and product lines. Help bring innovative products from concept stage to retail shelves! Gain exposure to every stage of product lifecycle. This role is ideal for someone who enjoys wearing multiple hats, solving problems, and making a visible impact within a collaborative, entrepreneurial environment.

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