Digital Marketing Manager

Category
Marketing & Communications
Job Location
Cary, NC, US
Position Type
Full-Time/Regular
Content Manager DO Supply LLC | Marketing
Full-Time | Salary | On-site
Schedule: Monday-Friday – 8:00am to 5:00pm
1652 Old Apex Road, Cary, NC 27513
Summary
DO Supply is seeking an experienced and strategic Content Manager to lead and execute content initiatives across our digital marketing channels. This role is responsible for managing content strategy, overseeing content production, and ensuring consistency across website content, social media, email marketing, blogs, and digital campaigns. The ideal candidate combines strong leadership skills with editorial expertise and a deep understanding of how content drives SEO performance, brand authority, customer engagement, and revenue growth.
Key Responsibilities
Develop and execute a comprehensive content strategy aligned with business objectives, brand standards, SEO goals, and conversion performance
Oversee all written website content, including product pages, category pages, landing pages, and supporting copy
Lead blog strategy, editorial calendars, and long-form content initiatives that support thought leadership and organic traffic growth
Oversee website imagery and visual content, including product photography, lifestyle imagery, and brand assets
Manage social media content strategy, content calendars, and execution across multiple platforms
Oversee email marketing content and campaign messaging in support of broader marketing initiatives
Establish and maintain content standards, workflows, and approval processes
Audit, optimize, and refresh existing content to improve SEO performance, engagement, and relevance
Use analytics and performance data to guide content strategy and improve content effectiveness
Collaborate with marketing, digital, and leadership teams to support strategic initiatives and campaigns
Lead, mentor, and develop content team members while ensuring project deadlines and quality standards are met
What We Are Looking For
Strong written, editing, and proofreading abilities with exceptional attention to detail
Experience managing content across websites, social media platforms, email campaigns, and blogs
Proven leadership experience managing and developing creative or content-focused teams
Strong communication, collaboration, and project management skills
Ability to align content initiatives with marketing objectives and business goals
Ability to work independently and manage multiple priorities effectively
Strategic thinker with a results-oriented mindset
Knowledge And Skills
Expertise in content strategy, content development, and editorial management
Understanding of SEO best practices and content optimization techniques
Experience managing editorial calendars and content workflows
Familiarity with content management systems such as WordPress or similar platforms
Experience collaborating with designers, developers, photographers, and other creative professionals
Ability to interpret analytics and performance data to drive content decisions
Strong organizational and time-management skills
Knowledge of social media marketing, email marketing, and digital content best practices
Education And Experience
Bachelor's Degree in Marketing, Communications, Journalism, or a related field preferred; equivalent professional experience will be considered
5+ years of experience in content management, digital marketing, communications, or a related field preferred
Experience with SEO strategies and content optimization preferred
Experience using analytics platforms to measure and improve content performance preferred
DO Supply Benefits
Medical, dental, and vision coverage starting Day 1 of employment
10 PTO days
5 paid sick days
Paid company holidays
Company-paid short-term and long-term disability
Company-paid life insurance
401(k) with employer matching
Work Schedule
This full-time position is scheduled Monday through Friday from 8:00am to 5:00pm. Additional flexibility may be required to support project deadlines, marketing initiatives, and business objectives.
Work Environment
This position operates in a professional office environment. The role involves extensive computer use and extended periods of sitting, along with occasional walking, reaching, and light lifting. Employees work closely with marketing, content, digital, and leadership teams to support company growth and brand objectives.
DO Supply LLC is an equal opportunity employer.

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