Digital Marketing Manager

Digital Marketing ManagerDO Supply is seeking an experienced and strategic Digital Marketing Manager to lead and execute content initiatives across our digital marketing channels. This role is responsible for managing content strategy, overseeing content production, and ensuring consistency across website content, social media, email marketing, blogs, and digital campaigns. The ideal candidate combines strong leadership skills with editorial expertise and a deep understanding of how content drives SEO performance, brand authority, customer engagement, and revenue growth.Key ResponsibilitiesDevelop and execute a comprehensive content strategy aligned with business objectives, brand standards, SEO goals, and conversion performanceOversee all written website content, including product pages, category pages, landing pages, and supporting copyLead blog strategy, editorial calendars, and long-form content initiatives that support thought leadership and organic traffic growthOversee website imagery and visual content, including product photography, lifestyle imagery, and brand assetsManage social media content strategy, content calendars, and execution across multiple platformsOversee email marketing content and campaign messaging in support of broader marketing initiativesEstablish and maintain content standards, workflows, and approval processesAudit, optimize, and refresh existing content to improve SEO performance, engagement, and relevanceUse analytics and performance data to guide content strategy and improve content effectivenessCollaborate with marketing, digital, and leadership teams to support strategic initiatives and campaignsLead, mentor, and develop content team members while ensuring project deadlines and quality standards are metWhat We Are Looking ForStrong written, editing, and proofreading abilities with exceptional attention to detailExperience managing content across websites, social media platforms, email campaigns, and blogsProven leadership experience managing and developing creative or content-focused teamsStrong communication, collaboration, and project management skillsAbility to align content initiatives with marketing objectives and business goalsAbility to work independently and manage multiple priorities effectivelyStrategic thinker with a results-oriented mindsetKnowledge and SkillsExpertise in content strategy, content development, and editorial managementUnderstanding of SEO best practices and content optimization techniquesExperience managing editorial calendars and content workflowsFamiliarity with content management systems such as WordPress or similar platformsExperience collaborating with designers, developers, photographers, and other creative professionalsAbility to interpret analytics and performance data to drive content decisionsStrong organizational and time-management skillsKnowledge of social media marketing, email marketing, and digital content best practicesEducation and ExperienceBachelor's Degree in Marketing, Communications, Journalism, or a related field preferred; equivalent professional experience will be considered5+ years of experience in content management, digital marketing, communications, or a related field preferredExperience with SEO strategies and content optimization preferredExperience using analytics platforms to measure and improve content performance preferredDO Supply BenefitsMedical, dental, and vision coverage starting Day 1 of employment10 PTO days5 paid sick daysPaid company holidaysCompany-paid short-term and long-term disabilityCompany-paid life insurance401(k) with employer matchingWork ScheduleThis full-time position is scheduled Monday through Friday from 8:00am to 5:00pm. Additional flexibility may be required to support project deadlines, marketing initiatives, and business objectives.Work EnvironmentThis position operates in a professional office environment. The role involves extensive computer use and extended periods of sitting, along with occasional walking, reaching, and light lifting. Employees work closely with marketing, content, digital, and leadership teams to support company growth and brand objectives.DO Supply LLC is an equal opportunity employer.