Product Marketing Manager - Construction Building Products

Category Marketing Manager - Construction Building Products$140,000 to $160,000 Starting Salary - Bonus Eligible - RemotePrivately-owned company is an industry leading developer of building product solutions for commercial flooring construction applications. Within the last 10 years, the company has focused on increased market share and expanded overall capabilities.Our OpportunityLead brand marketing initiatives across all elements of the marketing mix, interacting with and managing/influencing other functions within to deliver against project objectives.Gain a deep understanding of a brand, the competitive landscape, and its key business objectives to deliver growth strategy through qualitative analysis and quantitative dataHelp develop media plans, ensure alignment to brand budgets and profitabilityDeveloping data driven recommendations using relevant sales and market dataFlexibility to contribute at all levels of the business from high-level strategy to the day-to-day hands-on operationsUtilize insights from multiple sources to discover opportunities and strategies and well as assist with strategic reporting needsKey RequirementsBachelor's degree in marketing, communications, or related field. (Masters level a plus)7+ years progressive experience in marketing management roles.5+ years in building products and/or construction industry experienceExperience integrating consistent marketing strategy across multiple channels.Product development and project management experience.Demonstrated ability to manage/coach/develop othersRelevant experience with and knowledge of Adobe Creative Suite, Content Management systems, social media, and analytics.Proficient in Microsoft Office SuiteTravel up to 15%Total compensation package includes market competitive benefits, salary, bonus and growth opportunities. Remote with travel to corporate and regional offices