What you will do on your journey with WebBeds As a Marketing Manager you will lead the planning execution and optimisation of integrated B2B marketing programmes that drive commercial impact and strengthen WebBeds presence across the region You will combine strategic thinking with hands-on delivery to develop campaigns that align with business priorities and deliver measurable results In this role you will own multi-channel marketing campaigns digital performance and partner marketing initiatives while acting as a key point of coordination across teams You will use data insights and market intelligence to guide decision-making enhance campaign effectiveness and ensure consistent brand execution across all channels
Key responsibilities Marketing strategy and planning Contribute to the development of regional marketing strategies translating commercial priorities into integrated marketing plans across digital content events and communications
Campaign management Lead the end-to-end delivery of multi-channel B2B marketing campaigns across email digital social media webinars landing pages and print
Campaign planning and optimisation Define campaign roadmaps manage timelines and continuously optimise performance based on data and insights
Content development and oversight Develop and oversee marketing content including newsletters blog posts presentations and partner communications to support campaigns and sales initiatives
Digital marketing ownership Own the regional digital marketing roadmap including website performance marketing automation and digital campaign optimisation
SEO strategy and execution Lead SEO initiatives including keyword research content optimisation and performance tracking to drive organic growth
Website and platform management Oversee website and microsite performance ensuring strong user experience accuracy and alignment with brand standards
Marketing automation Manage and optimise automated marketing workflows to deliver timely and relevant communications to targeted audiences
Paid and performance marketing Plan and manage paid digital campaigns including collaboration with internal teams and external agencies
Social media strategy Define and oversee regional social media activity ensuring consistent engaging and performance-driven content across platforms
Partner marketing programmes Build and manage co-marketing initiatives with partners ensuring alignment with brand guidelines and commercial objectives
Stakeholder collaboration Act as a key marketing contact for internal teams and external partners ensuring alignment and effective campaign delivery
Event marketing leadership Lead marketing activities for industry events trade shows webinars and partner activations
Team coordination Provide guidance and direction to junior team members ensuring high-quality and aligned campaign execution
Performance tracking and reporting Own marketing performance reporting analysing results across channels and presenting insights to stakeholders
Brand governance Ensure consistency and compliance with brand guidelines across all regional marketing activities
The skills we would love to see in your suitcase 5 7 years of experience in marketing, with a strong focus on campaign management and digital marketing.
Bachelor s degree in marketing, communications, business administration, or a related field.
Strong expertise in digital marketing, including SEO, marketing automation, web management, and paid media.
Proficiency in WordPress CMS, email marketing platforms, analytics tools, and design tools such as Canva or Adobe Creative Suite.
Strong analytical and data-driven mindset, with the ability to translate insights into actionable strategies.
Excellent communication and stakeholder management skills, with the ability to influence across teams.
Strong organisational skills, with the ability to manage multiple projects, budgets, and timelines effectively.
Collaborative approach with the ability to coordinate across cross-functional teams and external partners.
Fluent English required, with Arabic considered an advantage.
Experience in a B2B environment, ideally within travel, hospitality, or technology sectors.
Adaptability and a proactive approach in a fast-paced, evolving business environment.
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Marketing Manager
WebBeds · New Egypt, NJ, USA ·
- Job type:
- Full Time