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CRM Marketing Lead: Real-Time Personalization & Retention

GamblingCareers.com · Austin, TX, USA ·

Job type:
Full Time

Aristocrat is seeking a Senior Manager of CRM Marketing to design and execute data-driven strategies that boost player retention, acquisition, and lifetime value. You will optimize customer journeys with segmentation and personalized promotions, collaborating with Marketing, Product, Analytics, and Technology teams to enhance conversion and retention.
You will lead CRM specialists, build real-time campaigns, and apply AI-driven personalization while ensuring regulatory compliance.

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