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Senior CRM Marketing Lead - Real-Time Personalization

Aristocrat · Austin, TX, USA ·

Job type:
Full Time

Aristocrat is seeking a Senior Manager of CRM Marketing in Austin to design and execute data-driven customer lifecycle programs that improve retention, acquisition, and lifetime value. You will lead cross-functional teams across Marketing, Product, Business Analytics, and Technology to deliver personalized, real-time journeys and promotions driven by AI and segmentation.
The role emphasizes stakeholder collaboration, measurement of key metrics, and continuous optimization of campaigns to

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