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Marketing Director

Grandcharter · New York, NY, USA ·

Job type:
Freelance

Overview

We\'re looking for a senior marketing leader to own and build the marketing function at Grand Charter. You\'ll set the strategy and run the engine across brand, organic social, paid acquisition, and content while managing and mentoring a growing team. If you want real ownership of how a fast moving legal tech company shows up in the world, this role is for you.
Responsibilities

Own marketing strategy and execution across brand, content, organic social, and paid acquisition
Lead the transition of marketing in-house, building processes and systems from the ground up
Run and optimize paid campaigns across Meta and Google, owning budget, targeting, and performance
Oversee organic social across LinkedIn, Instagram, Facebook, and TikTok, including managing outside creators for UGC and video content
Manage and mentor junior marketing team members as the function grows
Partner directly with leadership, design, and operations to shape how Grand Charter shows up in the market
Own marketing for events, launches, and campaigns across our product lines
Qualifications

4+ years of marketing experience, ideally in B2B SaaS, legal tech, or another fast moving startup environment
Proven experience owning paid acquisition end to end, from strategy to reporting
Strong grasp of organic social and content strategy across LinkedIn, Instagram, Facebook, and TikTok
Experience managing people, agencies, or freelance creators
A builder\'s mindset — comfortable creating structure, process, and strategy
Sharp instincts for brand voice and visual consistency, professional but never boring
Excellent communication and organizational skills, with the ability to context switch rapidly
Bonus points if you\'ve brought a marketing function in house or built one from scratch
Medical, Dental, and Eye insurance coverage
401k with strong employer match
Competitive compensation
Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable fair chance laws.

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