As a member of the Nexstar sales team, the Digital Sales Account Executive (DAE) is responsible for generating and growing digital marketing service revenue for the company. The DAE will be the market’s subject matter expert on digital services and will work to achieve budgeted revenue goals in the linear television and digital marketing services areas.
The Digital Sales Account Executive will achieve this by professionally and effectively selling Nexstar Digital, Nexstar’s Digital suite of digital marketing services/products (including targeted video, display, social media, SEO/SEM, email, and sponsorships) as well as linear television with the objective of advancing client objectives.
Responsibilities
Digital and television marketing services sales lead and subject matter expert in your market
Develop and execute go-to-market sales strategies and tactics that result in exceeding personal and company revenue target
Establish, maintain and grow meaningful client relationship
Generate new marketing services business and grow business from existing clients
Be an effective educator and ambassador both internally and externally on the benefits of digital marketing for clients
Conduct educational forums and/or seminars for clients
Be an effective partner with the market’s sales team in generating synergy revenue
Must be an Effective closer
Consistently communicate with clients
Requirements
Education
BA or BS in Business, Marketing, Advertising or Communications preferred
Experience
1+ years of digital marketing or media sales preferred
Significant knowledge of the local digital marketing services product offering and its effective use for clients.
Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment
Effective communication and client presentation skills
Ability to interact with high-level decision makers
Ability to execute in an organization through collaboration and a consultative process
Excellent follow-up, strong organizational skills and attention to detail
Proven ability to meet and exceed sales goals
Up to date on latest trends in digital marketing service industry
Resourceful, self-motivated and a skillful multi-tasker
Ability to manage account receivables for your book of business
Proficiency in Excel, PowerPoint, and ability to become proficient with in-house sales systems
Valid driver’s license with an acceptable driving record
EOE/Minorities/Females/Vet/Disability
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Digital Sales Account Executive
Nexstar Media Group, Inc. · Fort Wayne, IN, USA ·
- Job type:
- Full Time