Content Producer

BB Endeavors LLC is a fast-paced media and lifestyle company centered around Bethenny Frankel and her portfolio of brands and business ventures. Bethenny’s social team produces high-volume, social-first content across entertainment, lifestyle, beauty, food, travel and entrepreneurship.
The team moves quickly, thinks creatively and captures content in real time. The ideal team member understands how to turn everyday moments, cultural conversations and behind-the-scenes access into compelling content that keeps audiences engaged across platforms.
Role Description BB Endeavors is looking for a highly creative and social-first Social Media Producer & Content Creator based in Miami or Boca Raton, Florida.
This person will work as part of Bethenny’s social media team, collaborating closely with the Head of Social, Social Media Manager and editors to shoot, produce, edit and publish content across Bethenny’s accounts. The role will have a strong emphasis on capturing content for YouTube, including longer‑form videos, vlogs, interviews and behind‑the‑scenes storytelling.
The ideal candidate is a strong shooter and storyteller who understands how to capture enough footage to build a compelling narrative, especially for YouTube. You should be equally comfortable filming, editing, writing social copy and posting across platforms while working within the team’s broader content strategy and calendar.
This is not a traditional production role. Content is often captured organically and in the moment, so flexibility, discretion and the ability to adapt are essential.
Responsibilities Work within Bethenny’s social media team to execute the broader content strategy across YouTube, Instagram, TikTok, Snapchat and other platforms
Shoot high-quality social and digital content with Bethenny across her day‑to‑day life, business initiatives, events, travel and brand partnerships
Capture footage with a clear story and final edit in mind, ensuring there is enough coverage, context and supporting content to create engaging YouTube videos
Edit long‑form YouTube content and short‑form videos for Bethenny’s social accounts
Help manage content from production through editing, internal review, posting and optimization
Publish content directly across Bethenny’s social media accounts in coordination with the broader social team and content calendar
Write captions, YouTube titles, descriptions and other supporting social copy
Create or collaborate on YouTube thumbnails, opening hooks and packaging designed to drive clicks, watch time and audience retention
Collaborate with the Head of Social, Social Media Manager and editors to ensure content is aligned with Bethenny’s voice, business priorities and platform strategy
Organize and upload footage, maintain clear asset libraries and ensure files are easily accessible to the full team
Stay current on YouTube strategy, social platform updates, editing styles, trending formats, internet culture and emerging creators
Monitor performance and share creative learnings that can inform future content
Travel locally and occasionally out of market as needed
Maintain professionalism and discretion while working in personal, high‑profile and fast‑moving environments
Qualifications 3+ years of experience producing, shooting and editing content for social media, YouTube, entertainment, lifestyle or influencer‑driven brands
Strong understanding of YouTube storytelling, including structure, pacing, hooks, thumbnails, watch time and audience retention
Experience publishing and optimizing content across YouTube, Instagram, TikTok and other social platforms
Ability to work collaboratively within an established social team and execute against a broader content strategy
Strong editing skills in Adobe Premiere Pro, Final Cut Pro, CapCut or similar tools
Working knowledge of lighting, framing, composition and audio capture
Comfortable giving creative direction and working closely with on‑camera talent
Highly organized, proactive and detail‑oriented
Must be located in or able to commute regularly to Miami or Boca Raton, Florida
Experience working with public figures, founders or high‑profile talent is a plus

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