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Data-Driven Marketing Strategist for Enrollment

EKU Careers · Multiple locations ·

Job type:
Full Time

Eastern Kentucky University is seeking a Marketing Strategist to develop, implement, and optimize data-driven marketing initiatives that support enrollment, brand, programs, and student success. You will lead audience segmentation, campaign analysis, and cross-channel content creation to drive engagement and conversions.
The role reports to the Sr. Director of Strategy and Creative, ensuring campaigns are measurable, on-brand, and aligned with institutional goals.

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