Marketing Tech & Data Strategist

Caterpillar Inc. is seeking a data and marketing business analyst/product owner to lead the data workstream for dealer marketing services.
The role interfaces with marketing, analytics, data, architecture, and engineering to identify needs, define requirements, prioritize work, and ensure delivery of high-value data solutions across audiences and campaigns. The successful candidate will connect dealer, customer, and enterprise data to support audience creation, personalization, and performance

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