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Junior Marketing Strategist

Dean Dorton · Raleigh, NC, USA ·

Job type:
Full Time

About Dean Dorton
Dean Dorton is a leading professional services firm spanning certified public accounting, business advisory, and technology solutions. We are your partners in redefining success through innovation and data-driven strategies. Our experts provide an integrated suite of audit, tax, business management, consulting and technology solutions to companies both domestic and international. We help our clients strategize, adapt, and change in every stage of business, from startup and growth to succession planning and everything in between.

Our core values guide how we work, lead, and support one another every day. They are:

Integrity - We do the right thing, integrity guides our decisions.

Relationships - We value people, relationships drive our impact.

Collaboration - We win as one team, collaboration fuels our success.

Growth - We stay curious, growth is our mindset.

About the Marketing Team
Dean Dorton's Marketing team plays a critical role in driving growth, visibility, and strategic positioning for the firm. Through thoughtful storytelling, targeted campaigns, and cross-functional collaboration, we help elevate our brand and build meaningful relationships with clients and communities across all industries we serve.

About the Role
The Junior Marketing Strategist is responsible for supporting the development and execution of industry-specific marketing strategies that build brand awareness, generate leads, and help position Dean Dorton as a thought leader. This role is ideal for a collaborative and creative marketer who enjoys campaign development, content coordination, and cross-functional teamwork.

Essential Duties & Responsibilities
The essential duties & responsibilities of the Junior Marketing Strategist role are outlined below in correlation with Dean Dorton’s performance management impact areas.

Technical
Definition: your specialized knowledge & expertise associated with the work you perform for/with clients (note: clients may be internal to Dean Dorton).

Support and contribute to marketing strategy and execution, requiring a variety of tasks that may include:

Assisting in the development of industry-specific marketing strategies in coordination with leadership

Supporting integrated marketing plans including digital campaigns, events, content marketing, and sales enablement

Helping coordinate and develop content such as case studies, blog posts, and email copy

Researching industry trends and competitive activity to inform strategic direction

Utilizing analytics tools to track campaign performance and contribute to reporting

Behavioral
Definition: the behaviors associated with performing your job (interpersonal skills).

Demonstrate collaboration, initiative, and communication in all marketing interactions, requiring a variety of behaviors that may include:

Building strong working relationships with internal teams, service lines, and business developers

Serving as a liaison between marketing and internal departments to ensure alignment

Participating in team brainstorming, project coordination, and marketing meetings

Communicating clearly, accepting feedback, and maintaining professionalism in fast-paced settings

Demonstrating adaptability and accountability in campaign execution

Non-Charge
Definition: the contribution you make to Dean Dorton outside of client work.

Contribute to the growth and innovation of the marketing team beyond day-to-day responsibilities, requiring a variety of efforts that may include:

Participating in internal process improvements and team collaboration initiatives

Representing the firm at industry events and firm-sponsored programs

Supporting cross-training and documentation efforts to improve marketing operations

Assisting with internal communications and culture-building efforts when needed

Experience & Qualifications

Bachelor’s degree in Marketing, Communications, Business, or related field

1–3 years of experience in a marketing support or campaign-focused role

Familiarity with marketing automation tools and CRM platforms (e.g., HubSpot, Salesforce)

Strong writing and content development skills

Proficiency in Microsoft Office and project management tools

Excellent organizational and communication abilities

Ability to work on multiple projects and meet deadlines in a collaborative team environment

Software & Tools

CRM and marketing automation platforms (e.g., HubSpot, Salesforce)

Analytics tools (e.g., Google Analytics, PowerBI)

Project management tools (e.g., Asana, Monday.com)

Microsoft Office Suite (Word, PowerPoint, Excel, Outlook)

CMS/design platforms (e.g., WordPress, Canva, Adobe Creative Suite – optional)

Travel
This position requires occasional travel to Dean Dorton offices or industry events.

The Fun Stuff

Work isn’t all work! We want to make your experience at Dean Dorton a great one. From your health and happiness to your long-term satisfaction, we focus on YOU! A few highlights are listed below:

Flexible work schedules and environment

Unlimited Paid Time Off (PTO)

Paid family leave, medical leave, and maternity/paternity leave programs

Retirement benefits, including a best-in-class employer match and automatic profit sharing.

Telemedicine, mental health resources and wellness program reimbursement

This job description is intended to describe the general nature and level of work being performed by team members assigned to this position. It is not intended to be an exhaustive list of all responsibilities, duties, and skills required. Additionally, responsibilities and duties may vary depending on business needs and individual circumstances. Dean Dorton is an equal opportunity employer.

We do not accept unsolicited resumes or candidate submissions from staffing agencies, recruiters, or search firms. Any resumes or candidate information submitted without a current, signed agreement in place will be considered unsolicited, become the property of the company, and will not obligate the company to pay any fees or commissions.

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