Interactive Marketing Strategist

*This will be a fully onsite role 5x a week in NYC*
We are seeking a Marketing Strategy Consultant to help clients develop marketing, brand, customer experience, and digital transformation strategies that drive business growth.
What you’ll do:
Develop marketing, brand, customer experience, growth, and digital transformation strategies
Conduct market, consumer, competitive, and cultural research to identify insights and opportunities
Assess current marketing and customer experiences to identify gaps and areas for improvement
Create strategic frameworks including customer journeys, personas, roadmaps, briefs, and business cases
Lead workshops and collaborate with cross-functional stakeholders to develop strategic ideas and solutions
Advise clients on digital and emerging technologies, including GenAI, and how they can improve marketing and customer experiences
Partner with creative, design, data, content, and technology teams to translate strategy into execution
Support business development, consulting engagements, and client pursuits
Help develop new consulting offerings and approaches within marketing, growth, and experience strategy
What they’re looking for:
7+ years of experience in a consulting or agency environment
Background in marketing strategy, brand strategy, growth strategy, experience strategy, digital transformation, or related areas
Experience developing and presenting strategies to senior client stakeholders
Strong research, analytical, presentation, and storytelling skills
Ability to connect consumer behavior, culture, technology, and business needs to develop strategic solutions
Comfortable leading workshops and managing multiple workstreams
Strong communication, collaboration, and stakeholder management skills
Familiarity with marketing and CX technologies such as CRM, CDP, and CX platforms
Interest or experience in emerging technologies, particularly GenAI
Experience across multiple industries is a plus

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