Director of Marketing Impact & Measurement

Prudential Financial in Newark leads a strategic initiative to design and operate a next‑generation marketing measurement system grounded in causality and incrementality. The director will own frameworks, operating models, and talent development to support current demand while building a future-state capability across channels and segments.
You will partner with Growth Marketing, Media, Finance, and Product to align KPIs and investment decisions, translating complex analytics into actionable,

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