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Lifecycle Marketing Operations Lead

SoFi · San Francisco, CA, USA ·

Job type:
Full Time

SoFi is seeking a Lifecycle Marketing Operations Manager in San Francisco to architect Braze campaigns, manage assets, segment audiences, and ensure QA across Email, SMS, Push, and In-App messaging. You will collaborate with LCM strategists to align with OKRs and drive campaign performance.
You’ll own deployment workflows, partner with data teams to refine targeting, and deliver timely, high-quality campaigns while continuously optimizing processes and tooling.

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