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Executive Director, Caregiver Marketing for ADP Launch

Bristol Myers Squibb EU Policy · Princeton, NJ, USA ·

Pay:
239.000
Job type:
Full Time

Bristol Myers Squibb seeks an Executive Director, Consumer/Caregiver US Marketing for KarXT in Alzheimer's Disease Psychosis. You will lead caregiver-focused strategy, campaigns, and a cross-functional team to build awareness and engagement with caregivers and care teams, while aligning with overall brand launch priorities.

The role requires deep empathy for vulnerable populations, strategic judgment for a new disease area, and the ability to create scalable caregiver engagement across channels.

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