Marketing Campaign Coordinator

Key Responsibilities

Campaign Execution & Follow-Ups

Execute outbound email marketing campaigns in support of telesales and lead generation efforts
Use Klaviyo to send emails, design emails and track email marketing results
Maintain clean lists, segmentation, and campaign schedules
Marketing Analytics & Reporting Track and report on campaign performance metrics, including:
Leads generated
Email open/click rates
Conversion rates
Follow-up effectiveness

Prepare weekly and monthly marketing performance reports
Help identify trends, insights, and opportunities to improve results
Social Media & Content Support Assist with scheduling and publishing social media content
Support engagement tracking and reporting (followers, reach, engagement)
Help execute social campaigns tied to larger marketing initiatives
Coordinate with creative and marketing managers on content needs
Process & Collaboration Work within defined marketing workflows, tickets, and campaign briefs
Support campaign documentation and organization
Collaborate closely with marketing managers, creative services, and sales teams
Ensure campaigns are launched on time and measured properly
Required Qualifications Minimum of 1-2 years of experience in marketing, digital marketing, or campaign coordination
Experience with email marketing platforms
Strong organizational and follow-up skills
Comfort working with data, spreadsheets, and reports
Clear written communication skills
Ability to manage multiple campaigns and deadlines
4 year college degree is required
Preferred Qualifications Experience supporting sales or telesales teams
Basic understanding of marketing analytics and KPIs
Experience with social media scheduling tools
Background in B2C marketing is a plus

Salary: $55,000-$60,000

Entourage Yearbooks is an innovative full-service publishing company. We are a next generation yearbook provider serving thousands of schools around the US and in over 25 countries around the world. Our quickly expanding team is for energized and passionate individuals who are excited to provide quality technology to schools. Entourage is an equal opportunity employer with great benefits and opportunities to advance.