GEICO is seeking a Senior Director of Customer Lifecycle Marketing to own the post-acquisition lifecycle, designing data-driven, personalized experiences that keep customers engaged, improve retention, and expand product penetration. This leader will scale the lifecycle strategy using cutting-edge tools and platforms for real-time, omnichannel journeys.
The role requires 10–15+ years in lifecycle/CRM marketing, with strong segmentation, testing, and collaboration across Marketing Analytics,
#J-18808-Ljbffr
Head of Customer Lifecycle & Growth Marketing
Jobleads-US · New York, NY, USA ·
- Job type:
- Full Time